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My name is Shira Ben Israel, 

User Experience Designer and Researcher.

I have a great passion for innovation and I enjoy exploring the boundaries between design and technology.



  • User Experience Designer and Researcher, MindCET, Yeruham/Tel Aviv

2019 - present

Building and creating the MindCET Experience Center for teachers and educators from all over the world. In this project I’m preforming user experience research and developing interactive live experiences in the field of education and technology. This project contained research, interviews & surveys, MVP, user testing and working along programmers. In addition I’m developing user experience and Interface design for on-line courses platform.


I had the opportunity  to think and develop limitless interactive experiences using advanced technologies like VR/AR and AI, while exploring the latest innovations in the EdTech industry.


  • UX and Graphic Designer, PYRO Studio, Tel Aviv – 2018-2019

As a designer at PYRO TLV I created UX/UI design for web and mobile, as well as branding and logo design. As a motion graphic designer I created prototypes and animations and had an active part in the creative team. 


  • Graphic Designer, Ican Maas, Jerusalem – 2017

As a junior graphic designer I preformed social media and graphic design.



  • M.Des in Industrial Design ,Bezalel Academy of Art and Design, Jerusalem, 

The Program for Design and Innovation Management, 2020 - now

  • B.Des in Visual Communication Bezalel Academy of Art and Design, Jerusalem, 2014 - 2018


UX research, Wire-framing and UI prototyping, Service Design, Design thinking, Storytelling and Presentation, User empathy, Interaction design, Understanding of Coding, tech-savvy, Project Management Knowledge, Curiosity, Appetite for Knowledge, Collaboration, Communication Skills



Software knowledge

Adobe Illustrator, Adobe Photoshop, Adobe Premier, Adobe After effects, Adobe XD



Hebrew, English



Israeli, Italien 

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